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Community Strategist

YAH is looking for a Community Strategist to play a key role in defining and driving social influencer and content strategies, developing brand awareness, growing and protecting brand loyalty and increasing community engagement. The ideal candidate in this role will have in-depth knowledge of digital marketing, social channels and be able to think strategically about, and deliver on, a cohesive brand experience.

Responsibilities:

  • Identify key client business challenges, needs and pitch solutions.
  • Understand and translate business needs of clients into actionable and measurable social media, influencer and content marketing plans.
  • Successfully deploy influencer marketing programs and campaigns, from vetting through program completion, ensuring all deliverable's are met on time and on budget.
  • Understand the social media landscape to develop smart, multi-channel strategies.
  • Identify new and emerging brands, trends and influential individuals for campaigns integration.
  • Assists in coordination of development of the content, working with team of creative resources and project managers.
  • Evaluate content and deliverable's with a strategic filter to ensure alignment to both objectives and brand standards.
  • Provide support with planning and execution of internal and client projects.
  • Familiarity with analytics and reporting across earned, owned, and paid platform.

Requirements:

  • 4 - 6 years of experience in social, marketing or relevant field in an agency setting.
  • A demonstrated track record of developing and executing successful digital and social strategies and programs.
  • A problem solver, equally comfortable with clients, vendors, creative teams and can manage the entire life cycle of a project with ease across various media.
  • Solid knowledge of social media and influencer landscapes.
  • Ability to work independently and in a cross-functional team environment.
  • Strong communication, presentation and project management skills.
  • The ability to multi-task, work independently and efficiently in a fast-paced environment.
  • Ability to collaborate in multi-disciplinary environment.
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